Results
Explore Data-Driven
Success Stories.
Positioning, Design, Testing
Positioning the best-selling Chinese brand for success in mainstream national grocers.
Positioning, Design, Testing
America’s #1 outdoor cleaning brand gets a shelf-ready upgrade to win new consumers at retail.
New shelf-ready design attracts younger consumers, expands market share, and delivers a 4-point lift in purchase intent.
Positioning, Design, Testing
Portfolio redesign drives mainstream growth for plant-based leader.
Our stage-gated process improved taste and quality perception and strengthened brand trust, delivering a 9-point increase in purchase intent for Vega.
Positioning, Design, Testing
Snuggle Puppy becomes Amazon’s #1 pet accessory with 18pt lift.
Positioning, Design, Testing
Sunbrella’s consumer brand launch drives 9pt lift in sales, securing retail expansion.
Our Path to Performance™ methodology iteratively developed and validated a consumer-centric brand and packaging system, increasing purchase intent by 9 points vs. category competitors.
Positioning, Design, Testing
Unlocking 38% Distribution Growth and #1 in Category Velocity at Sprouts.
A 25-point lift in purchase intent, driven by streamlined brand architecture that builds consumer trust and simplifies shelf navigation.
Positioning, Design, Testing
Brand positioning and packaging drive 2x sales in 3 months.
Positioning, Design, Testing
30% sales lift after packaging refresh for Yucatan.
A 34% increase in purchase preference drove the sales boost, attracting younger consumers and expanding market share.
Design, Testing
15% increase in sales velocity for the leader in bloody mary mixes.
A packaging refresh revitalized the brand, driving purchase intent up by 7pts and boosting market share across its cocktail mixer and Ready-to-Drink lines.
Positioning, Design, Testing
Elevated packaging revives its rich culinary roots and regional charm.
Positioning, Design, Testing
Maximizing brand appeal leads to increased trial.
Packaging redesign that enhances "balanced energy," boosting trust among women and driving a 13pt lift in purchase intent.
Positioning, Design, Testing
Transitioning from a leading DTC to winning at retail.
Refreshed packaging that drove a 19pt lift in purchase intent, surpassing the category leader.
Positioning, Design, Testing
Brand renovation drives a 17% lift in sales across digital and retail.
Design, Testing
Pack redesign lifts retail and digital performance.
A packaging redesign for an emerging outdoor brand led to an 18pt lift in purchase intent, enhancing both shelf visibility and digital presence.
Positioning, Design, Testing
Establishing G-Fuel as the market leader in gaming energy.
Refreshed packaging that drove a 19pt lift in purchase intent, surpassing the category leader.
Positioning, Design, Testing
Packaging redesign leads to 25% expansion in retail distribution including Kroger and HEB.
Positioning, Design, Testing
Outperforming category leaders in both preference and purchase intent.
A packaging design that stands out in a competitive category, appealing to health-conscious parents and delighting kids with a fun, flavorful experience.
Positioning, Design, Testing
Market leader in both volume and unit growth within its category.
A comprehensive portfolio rebrand led to an impressive 854% increase in revenue over a 3-year period.
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