About You
CPG leaders looking
for guaranteed success.
Whether you’re a leader at an established CPG brand or an emerging one, you’re under pressure to deliver brand and category growth while navigating a competitive and dynamic market. And you know finding the right development partner is crucial.
SmashBrand understands the pain points leaders like you experience because we were in your seats for decades.
The original design of the G Fuel logo and packaging helped us
dominate the market.Cliff Morgan Founder, CEO
Their data-centric approach helped us understand consumer preferences and make smarter decisions backed by real insights.
Darren Linnell Founder & CEO, Aspire Drinks
It's the hand-offs between firms where you lose time, money, and those critical insights. SmashBrand solved that issue for us.
Chris Caron President
We were able to increase our sales velocity by 30% in just 6 months.
Rob Emery CEO, Encompass Health
Their process not just allows us to make smart choices in design, but also build confidence and momentum in our path forward among key stakeholders.
Jon Bellante Chief Marketing Officer
Having never put our product on retail shelves, their data-driven insights optimized our pack for shelf impact, consumer engagement, and sales.
Lyndsey Arnold VP Commercial
Brand/Marketing
Leadership
As a brand marketer, you’re at the forefront of shaping your brand’s identity and driving its success in the market. You’re balancing the pressure to hit annual revenue and profit targets while protecting and growing brand equity. You’re looking for ways to make a significant impact without overextending your resources.
How SmashBrand can help:
- Maximize consumer appeal and pricing power with optimized packaging design and brand identity.
- Provide quantitative market research and validation to support organizational decision-making.
- Make your product portfolio more shoppable and understandable to consumers.
- Develop and design new brand offerings to ensure incrementality and maximum trial potential.
- Take immediate action on your brand to save distribution or gain distribution.
Executive Leadership
As the driver of your brand’s growth and success, you need a partner that can help you reach your objectives and deliver measurable results. At SmashBrand, we understand the obstacles you encounter, and we’re ready to help you thrive.
How SmashBrand can help:
- Enhance consumer attraction and pricing potential with improved packaging design and brand development.
- Provide quantitative market analysis to validate key organizational decisions.
- Simplify your product portfolio to make it more consumer-friendly and accessible.
- Create new brand offerings that drive growth and attract new customers.
- Take swift action to preserve or expand your brand’s distribution.
Founders
You are responsible for guiding your brand’s success and growth. To achieve your goals, you need a partner that delivers effective solutions. At SmashBrand, we recognize the challenges you face and are committed to helping you succeed.
How SmashBrand can help:
- Boost consumer engagement and value through effective packaging design and brand positioning.
- Use quantitative market research to support critical business decisions.
- Make your product lineup more understandable and easier for consumers to navigate.
- Develop new brands to increase market share and attract new buyers.
- Respond quickly to market shifts to maintain or improve your brand’s distribution.
Why
SmashBrand?
We know the results you need to see from your agency partner. Our team is made up of former brand owners and Fortune 100 CPG executives. We’ve sat in your exact seat and faced your challenges. That’s why we built the agency we always wished we had.
Working with SmashBrand, you can rest assured that your engagement will always be:
- Low-Risk, High-Reward:
We offer guaranteed performance. If our designs don’t deliver on the metrics we create with you, we redesign at our expense or refund your investment. - Radical Empathy:
We get to the heart of brands through the people they serve, ensuring the consumer’s voice is always the loudest. - Integrated Process:
Our unified, objective-led workflow combines strategy, design, and testing for faster, more effective results. - Data-Driven:
Every decision is backed by data, ensuring that our approach is finely tuned and purpose-oriented. - Brandside POV:
We understand your challenges because we were brand leaders ourselves, and we constantly measure ourselves against your KPIs.
No promises. Only guarantees.
Talk to us
Contact us to discuss how we can help you experience the full possibility of your brand.
What happens next?
- One of our experts will look over your details and contact you.
- If needed, we’ll sign an NDA to keep the highest level of privacy.
- We'll schedule a discovery call to discuss your specific job to be done and how we can help drive your brand's growth.