Types.
Innovation, Strategy
How to Approach Branding and Innovation Without Losing Your Edge.
Discover how to align branding and innovation to evolve your brand identity, drive growth, and connect with consumers—without losing what works.
Strategy
A Comprehensive Guide To The Brand Positioning Model.
In today’s socially conscious world, where 90% of consumers expect brands to support social and environmental issues, it is the right time to adjust your brand positioning model. Incorporating sustainability and social responsibility into your brand strategy is no longer just a nice-to-have; it’s a must-have for brand equity. It promotes customer loyalty, ultimately boosting…
Positioning, Innovation, Design
Household Packaging Design That Drives Shelf Impact.
A shopper doesn’t read your package, they feel it. In the blink of an eye, their hand moves toward a product because something in the packaging whispered, “This works.” That instant, emotional pull is no accident, it’s the result of deliberate, insight-driven household packaging design built to win at shelf.
Positioning, Strategy, Design
A Strategic Approach To Cleaning Product Packaging Design.
Discover how to create high-performing cleaning product packaging design that drives sales, builds trust, and stands out on shelf with real consumer insights.
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Nice Package.
SmashBrand’s Nice Package: Stay current with our latest insights
Free Resource.
CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Download Whitepaper About CPG product repositioning guide.Talk to us
Contact us to discuss how we can help you experience the full possibility of your brand.
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