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Our CPG experts share their insights.

Get practical tips from a packaging design agency that turns shopper insight into action across price, pack, and shelf.

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Christy Lebor Portrait
Christy Lebor
Partner/ Strategy
Group Director
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Design

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Strategy, Design

Executing On a Data-Driven Spirits Packaging Design.

Discover how data-driven spirits packaging design boosts sales, builds trust, and wins on shelf through tested visuals, clarity, and consumer-proof strategy.

Positioning, Strategy, Design

Branding Cleaning Products To Drive Consumer Action.

Learn how to build a foolproof strategy for branding cleaning products with packaging and messaging that win trust, stand out, and drive consumer action.

Innovation, Strategy, Design

Pet Care Product Packaging for Increased Market Share.

Learn the 4-phase pet care product packaging design process insight mapping, prototyping, validation & team alignment to boost shelf impact & sales. Read on to learn everything you need to know!

Positioning, Strategy, Design

Dog Treat Packaging Design That Boosts Sales Performance.

Learn data-driven dog treat packaging design tactics to boost shelf impact, highlight premium quality, and drive sales. Learn more!

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Download Whitepaper About CPG product repositioning guide.