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Insights

Our CPG experts share their insights.

Get practical tips from a packaging design agency that turns shopper insight into action across price, pack, and shelf.

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Christy Lebor Portrait
Christy Lebor
Partner/ Strategy
Group Director
Design

An Inside Look At Some Of The Best Packaging Design Ideas.

Discover high-impact packaging design ideas that drive shelf appeal and sales. Explore creative, strategic concepts built to convert in competitive retail spaces.

Strategy, Design

Insights From Successful Rebranding Transformations.

Ready to take your brand to the next level? Of course, you are! Are you looking to keep your brand positioning and messaging relevant as the market needs shit? My bet is you’re saying yes to this as well. The good news is that a successful rebranding campaign can accomplish both in one fell swoop….

Strategy

How To Create A Rebranding Rollout Plan.

A rebrand often fails because of a sloppy rollout. One wrong move and you confuse customers, lose trust, or stall momentum. A tight rebranding rollout plan prevents that. Read on to learn how to launch with clarity, confidence, and measurable impact.

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Download Whitepaper About CPG product repositioning guide.

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