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Get practical tips from a packaging design agency that turns shopper insight into action across price, pack, and shelf.

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Christy Lebor
Partner/ Strategy
Group Director
Strategy

In-Store Marketing Tactics to Win in Retail.

In today’s crowded aisles, attention is the new currency and only brands with powerful in-store marketing strategies win it. From strategic placement to immersive experiences, what happens inside the store defines your success outside it. Read on to learn how to turn retail space into your most profitable marketing channel.

Strategy

Ten Risks Of Rebranding And How To Address Them.

Rebranding can unlock growth—or quietly destroy trust if you get it wrong. From customer confusion to reputational damage, the risks are real and costly. Before you change what people recognize and rely on, understand what’s truly at stake. Read on to learn how to navigate the risks of rebranding the right way.

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

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