Types.
Strategy
Naming Techniques For Optimal Awareness And Memorability.
Have you ever considered how a name can make or break a brand? Think about the titans of industry and the startups that became household names. All these brands leverage various Naming techniques to lock their place in the consumer’s mind. It is because a name is often the first customer to encounter a brand….
Strategy
Different Types of Brand Extensions That Drive Growth.
Discover the types of brand extensions that drive growth. Learn how to expand strategically, avoid brand dilution, and create winning CPG innovations.
Positioning, Design
Things You Must Know About Eco Friendly Packaging Design.
Discover how to create eco friendly packaging design that boosts sales, meets sustainability goals, and stands out on shelves—without costly mistakes.
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
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