smashbrand design

Our process

Rapid growth for our clients, faster.

Our process helps brands find new opportunities to disrupt the market, invent breakthrough concepts, and gain higher purchase intent over their competitors, online and in store.

Our brand packaging process

We've helped hundreds of brands launch successful disruptive products, services, and customer experiences. Our data-driven process is the key to accelerating sales and minimizing risks.

Most agencies use an outdated process that looks something like this:

Market Research

Every package design project starts here to get at what matters.

Consumer Research

Depending on the project, we conduct primary and secondary research in your market, and survey groups of target consumers. Our research is tailored for every project to get at what matters to your target consumers, enabling our creative team to develop disruptive design concepts that will convert interest into purchases.

Competitor Research

We map the competitive landscape so we can see how your brand stacks up and we identify where competition is weak or missing. This learning and insight exposes market opportunities that are not addressed by current products, and reveal new creative paths to disrupt and stand out on the shelf or online.


Disruptive Design

Where innovation and big ideas come to life.

Designed to Sell

Design is more than just pleasing the eye. Your packaging is the primary essence of your brand that is leveraged across all touchpoints and media. Creating disruptive packaging involves rigorous analytics, inspired creative, consumer testing, and deep industry experience to deliver rapid growth for you, our client, and create ideal brand experiences for your customers.

Our diverse team of designers and thinkers will bring to life and articulate the true quality and value of your product, creating the look, the attitude, and the positioning that's needed to unlock real, untapped opportunity.


Consumer Testing

Validate and optimize the power of your packaging design.


Our results-driven process is trusted by companies
of every size, in every industry, including:

Let's work together.

Tell us a little about your project, and we'll be in touch right away.

Your Details

Don't worry, this is for our eyes only, but we want to be able to reach out to you and chat.


Your Project

We help brands solve complex problems to cut through retail clutter to accelerate their sales and growth while minimizing any risks. Tell us how we can help you.

What type of Project are you enquiring about?

What is your budget? $40 - 80k

What is your timeline 4 - 10 Weeks +

Submit Away

Thanks for taking the time to share your project. We'll take a close look and get back to you as soon as possible.

Prepare for a quick response!