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Get practical tips from a packaging design agency that turns shopper insight into action across price, pack, and shelf.

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Christy Lebor
Partner/ Strategy
Group Director
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Category Insights

Boxed Wine Brands That Get It Right (and Wrong)

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9 Likes
08/13/2025
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Category Insights

What the Salad Dressing Aisle Can Teach Us About Brand Blocking and Category Ownership.

153 views
7 Likes
08/27/2025
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Positioning, Strategy, Design

A Strategic Approach To Cleaning Product Packaging Design.

Discover how to create high-performing cleaning product packaging design that drives sales, builds trust, and stands out on shelf with real consumer insights.

Positioning, Innovation, Design

How Strategic Ecommerce Packaging Design Fuels Growth.

Discover how strategic ecommerce packaging design drives growth, boosts retention, and elevates brand impact across every customer touchpoint. Read on to learn.

Positioning, Strategy, Design

How To Develop DTC Website Design That Enables Growth.

Discover how to create high-performing DTC website designs that convert. Learn key strategies, avoid common mistakes, and optimize for sales success.

Strategy, Design, Testing

An Ultimate Guide to Creative Brand Development.

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Download Whitepaper About CPG product repositioning guide.