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Innovation, Strategy

The Interlinked Mechanism of Brand Strategy And Innovation.

Energize growth by aligning brand strategy and innovation: blend disruptive innovation, brand positioning & product innovation to boost brand loyalty.

Innovation, Strategy, Design

Pet Care Product Packaging for Increased Market Share.

Learn the 4-phase pet care product packaging design process insight mapping, prototyping, validation & team alignment to boost shelf impact & sales. Read on to learn everything you need to know!

Innovation, Strategy, Design

How To Develop A Dog Food Packaging Design That Converts.

Data-driven dog food packaging design that educates, differentiates, and sells. Learn proven strategies to win pet owners’ hearts and shelf space fast.

Positioning, Innovation, Strategy

Brand Innovation Trends That Drive Real Growth In 2025.

Discover the top CPG brand innovation trends for 2025 driving real growth. Learn how product innovation, branding, and consumer behavior are shaping marketing strategies that win in retail and online.

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Learn More About CPG product repositioning guide.