Brand development that increases sales velocity, guaranteed.

Insights

Our experts share
their expertise.

With decades in the CPG industry, our team lives and breathes
all things branding and product development.

Design

5 Basics of Eye-Catching Package Design

Everyone’s heard a pitch about the art of sales. Packaging, on the other hand, tends to be more of an insider conversation. There’s a tremendous amount of thought, care, and planning that goes into the perfect packaging design. Here are a few big tips to get you started. 1. Pop! First and foremost, you want…

Design

Packaging Design and the Emotional Purchase.

Packaging design captures consumers’ attention and influences their purchasing decisions. In today’s competitive marketplace, where countless products vie for consumer attention, emotional packaging design has emerged as a powerful strategy to create lasting connections with potential customers. This article will explore emotional packaging design and its impact on consumer behavior. We will delve into the…

Design

The Importance of the Dieline in Packaging Design

Your dieline is the heart of your packaging design. Learning the basics of dieline creation will guarantee that your project doesn’t sink before it sets sail. This article you will learn all about dieline packaging from what it is, the packaging dieline templates options available, and the biggest mistakes brands and designers make. Why are…

Subscribe to
Nice Package.

A monthly newsletter that unpacks a critical topic in the FMCG & CPG industry.

Free Resource.
CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Learn More About CPG product repositioning guide.

Talk to us

Contact us to discuss how we can help you experience the full possibility of your brand.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.