Types.
Strategy
Understanding The Role Of Product Naming Conventions.
Ever wondered why some product names seem to stick in your mind while others are quickly forgotten? Finding the right name is a critical part of marketing that can make or break a product’s success, and product naming conventions are a key part of the process. An exceptional and impactful product name holds the same…
Strategy
The Crucial Role Of Product Naming Exercises.
Your product might be innovative, but if the name doesn’t land, it won’t sell. In a crowded market, naming isn’t just a creative task it’s a strategic decision that can make or break your launch. So how do you create a name that sticks, sells, and builds brand equity? Read on to discover the proven product naming exercises that turn ideas into names and names into revenue.
Design
Minimalist VS Maximalist Packaging Design: Appealing To The Right Audience.
Minimalism is a buzzword in packaging design, maximalism… not so much. There is, however, a silent debate about these two approaches and which is best. At SmashBrand, we believe that what matters is how a product performs, not what people think of it. In this article, address minimalism vs. maximalism. From the beginning stages of…
Subscribe to
Nice Package.
SmashBrand’s Nice Package: Stay current with our latest insights
Free Resource.
CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Download Whitepaper About CPG product repositioning guide.Talk to us
Contact us to discuss how we can help you experience the full possibility of your brand.
"*" indicates required fields
