Types.
Design
Rehydrating Your Water Bottle Design & Packaging.
Bottled water is an interesting beverage category. Doesn’t it seem strange that a water bottle costs more than a soft drink? It does until you recognize that anything is possible with the right marketing strategy and water bottle design. The bottled water industry racked in a massive 283.01 billion in revenues for 2021, and experts…
Design
Ice Cream Packaging Design That Boosts Consumer Engagement
Learn everything you must know about developing a retail-ready ice cream packaging design. This article is your a-z guide for creating packaging that performs.
Design
How To Stand Out With Hang Tag Packaging.
In the world of businesses and selling stuff, there’s a tiny but super important thing called a hang tag. These tags might look small, but they’re like superheroes for brands and products. Their impact on brand exposure and product recognition is immense. They are powerful tools that speak volumes about your brand. Tags are like…
Design
Trends and Innovations in Alcohol Packaging Design.
A memorable experience exists with even the cheapest of adult beverages. While packaging in Pabst Blue Ribbon and Patron may differ, to consumers of alcoholic beverages, both stimulate memories, attaching the brand to a moment in time. How do we break through these experiences with our alcohol? What makes alcohol a special CPG category is…
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Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
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