Types.
Strategy, Design
The Plant-Based Packaging Design Strategy No One Talks About.
Discover how to create standout plant-based packaging design that drives trial, boosts shelf impact, and avoids the common mistakes killing consumer interest.
Strategy, Design
Why a Packaging Design For Durable Goods will fail on Shelves.
Discover why most packaging design for durable goods fails and how to fix it with strategic, data-driven design that builds trust and drives trial.
Innovation, Strategy, Design
Boost Sales Velocity with Omnichannel Packaging Design.
Discover how omnichannel packaging design drives sales, builds brand trust, and wins in retail, DTC, and ecommerce with SmashBrand’s proven process.
Strategy, Design, Testing
How Smart Laundry Packaging Design Drives Shelf Performance.
If your pack doesn’t instantly communicate efficacy, format, and trust, it’s not just underperforming, it’s getting ignored. Smart laundry packaging isn’t about standing out, it’s about standing up to real purchase decisions in the aisle and online. Read on to learn what it takes to design packaging that earns the buy.
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Free Resource.
CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Download Whitepaper About CPG product repositioning guide.