Types.
Strategy, Design
How To Build A Distinct Identity Through SaaS Branding.
The SaaS market has grown significantly in recent decades, intensifying competition. A remarkable product alone is no longer sufficient; a distinctive brand identity is essential to attract and retain customers in today’s challenging market. A solid brand identity gives you the advantage of becoming the first option in the customer’s mind. Think about famous SaaS…
Strategy, Design
Gen Alpha Packaging Design: How To Target The Younger Generation.
Staying on top of trends is only the start to outperforming your retail competitors. To win on retail shelves, you must understand the nuances of your target demographic and how to reach them with your product packaging. This article will discuss gen alpha packaging design, helping you understand what your package must accomplish to convert…
Strategy, Design
A Complete List of Rebranding Survey Questions.
Rebranding a business can be a risky job. If things don’t go as planned, a company can lose its brand value overnight. The best way to reduce the risk is to discover the customer perception through relevant rebranding survey questions. Rebranding survey questions are slightly different from typical rebranding questions, which lays the foundation of…
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Learn More About CPG product repositioning guide.