Types.
Strategy
How To Create A Profitable FMCG Pricing Strategy.
In the FMCG industry, your pricing strategy is one of the most vital components of a successful brand strategy. Hitting the sweet spot of pricing can skyrocket the company’s overall profit. Conversely, the wrong FMCG pricing strategy can traumatic impact brand performance. The right FMCG pricing strategy boosts overall product sales, builds stronger customer loyalty,…
Strategy, Design
How to Target Moms With Your Product Packaging.
Discover how effective packaging design for moms builds trust, drives purchase decisions, and turns everyday products into family essentials.
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
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