HTML 5 is here! It has loads more syntactic features than the previous HTML incarnations, and it can handle video and graphical content without depending upon plugins and application programming interfaces! Isn’t that exciting?
Now, graphic designers don’t necessarily know about the finer points of coding and semantics – many are primarily concerned with print design and branding. However, having a graphic designer that has experience and expertise in the latest technologies will help you create a unified print/Web identity, as well as keep your site technologically current.
Still not really understanding the significance of HTML 5? Well, don’t worry; we’re here to explain it for you. You’re welcome.
What is HTML, anyway?
Why is HTML 5 important for the design of my Web page/app?
As the Web evolved, and different browsers gained predominance, HTML had to evolve to keep up with increasing sophistication. Now that Web applications are becoming nearly as common as Web pages, support for offline storage has become an issue. HTML 5 has built-ins that handle offline browsing for Web apps.
HTML5 can be integrated with other technologies in order to produce extremely elaborate, 2D or 3D effects, with animation and interactive features that will not have to be supported by plugins. This will enable you to achieve an extremely interesting and visually appealing page that allows users to view it without having to download Flash.
Making the impossible, possible.
A huge benefit is that it uses coding that’s applicable to the design of both websites and applications. Try that with previous versions and you’re going to find yourself in need of five or six other languages to get the same functionality. HTML 5 brings it all under one roof, not needing to integrate things like Flash or Silverlight. Learning a new set of coding can be time-consuming, but ultimately, HTML 5 lessons the learning curve for the new guy, while letting the veteran focus more on creating the actual product rather than Frankensteining various languages together.
Of course, even more significant is HTML 5’s ability to work with mobile. That’s big. Why? Because everything is going mobile. Consider the International Telecommunication Union’s latest report on Internet access, with data compiled for 2011:
- Fixed broadband connections, like what you have at home or work, increased to just over 600 million globally, up from 530 million the year before. That’s incredible growth, but
- Mobile broadband subscriptions went up by 40 percent in the same year to just shy of 1.1 billion.
That was 2011. Can you guess how your customers will find you next year?
If you’re not a programmer, you don’t necessarily have to know all of the finer points of HTML 5, but keeping tabs on new technologies will let you stay ahead of the curve and know how to produce the optimal user experience to maximize revenue. HTML 5 is the latest answer, and we’re sure there will be an HTML 6 down the road, but until that happens, unclutter your website by adopting this better, sleeker way of coding. The opportunities it brings aren’t just for show-and-tell, they translate into real dollars, and that’s something that even your marketing department will care about.