Types.
Design
How to Create A Cosmetic Packaging Design That Wins On-Shelf
Your packaging is your silent salesperson in a crowded beauty aisle. In a category driven by impulse and emotion, cosmetic packaging design can make or break a sale in seconds. Want packaging that turns heads and drives purchase? Read on to learn how to design for both impact and performance.
Design
Packaging Design for Kids
Discover how effective children’s product packaging captures attention, builds trust, and drives purchase decisions across categories. Read more now.
Strategy, Design
A Simplified Primer to Defining a Brand: What Is Branding?
Branding is part art, part science. Many intangible elements go into shaping a brand that stands out and brings in the clientele you’re shooting for. “Think pieces” about branding elicit many opinions and much debate and leave us finding the concept difficult to quantify. This leaves a lot of professionals demanding to know what a…
Design
Cannabis Marketing and the Role of Packaging Design
We’ve worked developing some of the leading brands in the industry and without a doubt, it’s a good time to be a cannabis vendor. In the wake of growing legalization, the cannabis market is exploding in the United States. Projections estimate that the U.S./Canadian legal cannabis market will reach $47.3 billion by 2024. That’s a…
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