Types.
Design
Post-COVID Packaging and Other Consumer Megatrends.
Saying COVID-19 has changed the way companies do business is more than an understatement. The true impact of COVID-19 on day-to-day operations will take a long time to tally, both financially and emotionally, regardless of the industry. For packaging design, this impact will reveal itself in both the short-term and long-term. Package design and branding…
Design
Consumer Demand for Sustainable Packaging Is On The Rise.
Sustainable packaging isn’t a trend—it’s a market shift. Consumers are demanding it. Retailers are prioritizing it. And if your brand isn’t ready, you’re already behind. But here’s the catch: most “eco-friendly” designs fail on shelf. Want to be sustainable and sell? Keep reading. The real solution isn’t what you think.
Design
What Does the New Normal Look Like for Packaging Design in a Post-COVID World?
COVID-19 is reshaping packaging trends we’ve taken for granted across all aspects of our lives. Packaging design is no exception. We’re seeing mainstream behavioral shifts sure to affect the packaging landscape for years to come, and as is so often stated with pandemic discussions, the packaging industry won’t be returning to normal. Instead, we’re transitioning…
Strategy, Design
How the Millennial Mindset Influences Packaging Design.
Millennials don’t just buy products they buy alignment. If your packaging doesn’t reflect their values, it gets left behind. From shelf to social, their mindset reshapes how brands design, message, and deliver. Want packaging that converts this generation into loyal customers? Keep reading we’ll show you how to get it right.
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