Types.
Design
Brand Strategy: You Should Have Paid Attention in Math Class
No one expects you to have an Einstein/Archimedes/Will-from-Good-Will-Hunting-esque brain for mathematical concepts, but in order to be a good package designer, you should at least be able to differentiate various geometrical shapes – or at least not be thoroughly confused by them. Apart from designing a package that is pleasing to the eye and durable…
Design
CPG Insight: Environmental Concerns Becoming More Mainstream.
Environmental concerns are not merely a trend; they are issues crucial to the endurance of the planet and the entire human (and animal) population. That being said, making your product packaging environmentally friendly is a great way to boost sales and appeal to a young, hip demographic. Cynical? Maybe. Realistic? You betcha.
Design, More
Brand Strategy: What Makes You So Special?
What makes us truly spectacular? Well, our humble attitude certainly contributes to our overall wonderfulness, as does our ability to recognize our flaws [few] and listen to the opinions of our peers, no matter how stupid they may be. We kid; we jest. But seriously, what qualities must a product packaging design agency have to…
Design, More
Why You Don’t Want to Go off the Grid.
If you’ve ever been soothed by the predictability and rigid organization of ice cube trays, demanded the ease and comfort of a lunch packed in a bento box or found Excel spreadsheets sexy, then read on, my obsessive/compulsive friend. An appropriately sized grid pattern is at the root of all well-structured Web design. It may…
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