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Simplify User Choices With Your Packaging Design.

If you are the type of person who loves sifting through mountains of clothing in bargain bins; who stops at every single yard sale you pass and methodically looks through piles and piles of uncategorized CDs; who rifles through the discounted DVDs in front of Blockbuster for hours on end, then you are highly unusual….

Design, More

8 Reasons Clients Won’t Hire You Again.

Your designs are rock solid; your websites superb. Your packaging strategies unparalleled and your mother thinks you’re handsome. So, why haven’t your clients been calling? You may not be aware of this, but *shifts awkwardly* you are not well liked. There. It had to be said. Why, you ask? What difference should it make if…

Design

10 Rules for Creating a Rock Solid Brand Identity.

Your brand is the visual incarnation of your company’s personality, principles and preferred dog breed. If you want to let your customers know what you stand for; what you value and what you contribute to society in general, you must have a well-defined branding strategy. Here are 10 tips for creating a successful brand identity:

Design, More

HTML 5 Explained……Quickly

HTML 5 is here! It has loads more syntactic features than the previous HTML incarnations, and it can handle video and graphical content without depending upon plugins and application programming interfaces! Isn’t that exciting? You don’t really care, do you? How, might you ask, will this benefit my design concept, my marketing strategy, or my…

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Learn More About CPG product repositioning guide.