Types.
Strategy, Design
Why We Don’t Do Spec Work
They say there’s no such thing as a free lunch – and when all aspects of spec work are considered, we’re inclined to agree. Speculative work – or work done for free before terms are agreed upon– is still prevalent in many design, advertising, and communication industries. Spec work is a controversial hydra of a…
Design, More
4 Signs Your Website is No Longer User-Friendly
Responsive website design goes a long way to making a site more user-friendly, as recently acknowledged by Google. But the fact is, there’s a lot more to site user-friendliness than just that. Remember the good old days, when a website was basically a digital flyer? Yup, when we were all watching the later seasons of…
Strategy, Design
Packaging that Doubles as an Accessory
Taking a cue from James Bond, reusable packaging for beauty products is now apparently playing double agent in the form of multi-use containers. Ever since that first little girl decided her empty box of animal crackers could be upcycled into a posh cardboard purse, product designers have gotten increasingly clever about making multi-use containers for…
Design
5 Packaging Themes That Might Elevate Your Brand
Don’t let your brand’s complexion get dull – rejuvenate it with the alpha hydroxy acid of fresh package design!
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