Types.
Strategy
A Comprehensive Guide To Electronics Packaging Design.
In today’s competitive consumer electronics market, packaging design plays a different role than it once did. Now, with a lower barrier to entry, packaging needs to do more than showcase the brand logo for a strong enough message to be sent to stand out and connect with the consumer. Electronics packaging design must now include…
Strategy, Design
The Ultimate Guide For Designing Frozen Food Packaging.
There’s more considerations for frozen food packaging design than most CPG categories. Learn the performance enhancing packaging strategies for frozen products.
Strategy
How To Optimize Your FMCG Supply Chain.
Fast-moving consumer goods (FMCG) is a highly competitive market that requires in-depth market research, innovative branding tactics, and choosing the right channel for business. FMCG companies encounter numerous obstacles, particularly in the realm of logistics management. These include meeting strict timeframes, boosting inventory levels, managing supplier distances, ensuring traceability, and maintaining security. Due to these…
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
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