Pet packaging design agency helping brands win in retail.
Optimized shopper navigation, distinction, and pack communication
Increase in purchase intent for the leading DTC brand in pet.
Increase in purchase intent for Amazon’s #1 pet accessory.
Process.
Using consumer insights to design pet brands and packaging experiences.
We design packaging that earns trust from pet parents, communicates benefits with clarity, and delivers measurable results at retail and online. Whether it’s premium kibble, functional treats, or DTC supplements, our designs are grounded in consumer insights and validated through testing to ensure they don’t just look great — they drive purchase intent.
Winning the pet category with data-driven design.
The pet aisle is more competitive than ever, with brands fighting for space and attention. Success requires packaging that balances emotional appeal with regulatory accuracy.
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Ingredient transparency to build trust and premium perception
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Functional claim hierarchy to guide decision-making quickly
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AAFCO labeling compliance to meet industry requirements
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Color strategies that signal protein type and brand positioning
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Shelf and e-commerce differentiation to outperform competitors
Services.
Our design capabilities.
Strategically organize pet product portfolios across food, treats, supplements, and accessories to maximize brand equity and make purchase decisions easier for pet parents.
Create distinctive visual and verbal identities for pet brands that build trust, communicate quality, and stand out in a competitive category.
Develop persuasive, benefit-driven messaging for pet packaging that highlights functional claims, regulatory compliance, and emotional connection with pet owners.
Design compelling pet packaging that captures attention, communicates key product benefits, and drives purchase decisions in both retail and e-commerce.
Develop innovative packaging structures for pet products that enhance functionality, meet industry regulations, and differentiate your brand on the shelf.
Deliver flawless execution from concept to final pet packaging with expert guidance on pre-press, compliance checks, and production best practices.
Create impactful point-of-sale materials for pet retailers that extend your brand story, highlight product benefits, and drive purchase behavior.
Website Design
Build user-friendly, brand-aligned websites for pet brands that effectively showcase products, engage pet parents, and encourage conversion.
Produce optimized digital assets for pet products that improve online visibility, boost engagement, and increase sales across e-commerce platforms.
Provide comprehensive guidelines for pet brands to maintain consistency in messaging, design, and packaging across all marketing channels.
Equip pet brands with essential creative assets and strategies for successful product launches, retail rollouts, and promotional campaigns.
DTC Design
Design cohesive direct-to-consumer packaging and unboxing experiences for pet products that strengthen brand loyalty and encourage repeat purchases.
Merchandising Strategy
Plan effective in-store merchandising strategies for pet brands to maximize visibility, optimize placement, and drive purchase at the point of sale.
Integration.
Our Approach to pet packaging design.
We start by understanding the consumer — the pet parent making the decision. Through category research, competitive audits, and purchase driver analysis, we uncover what truly matters in the buying moment.
From there, we develop a strategy that defines your competitive opportunity, explore multiple creative directions, and refine them through early and frequent testing with real pet product buyers. Every decision is grounded in measurable data, ensuring we create packaging that performs in-market.
Strategy
Led by former brand managers from blue-chip CPG companies who understand your business challenges and market dynamics.
Design
Creative experts trained at top brand agencies, translating consumer insights into impactful designs for major CPG brands.
Testing
Modern consumer testing that simulates real retail environments, mapping the crucial 10-second buyer journey.
Our Results.
Explore Data-Driven
Success Stories.
We lead all our clients toward objective wins across every category.
Positioning, Design, Testing
Snuggle Puppy becomes Amazon’s #1 pet accessory with 18pt lift.
Positioning, Design, Testing
Creating a pet supplement brand for a Fast-Growing pet products company.
Shelf-optimized packaging drives a 16-point lift in purchase intent over the category leaderd, establishing Wildpaw as a breakout challenger.
Design, Testing
42PT purchase intent for Kreamer Feed’s sub-brand, launched by Tractor Supply’s former Rookie of the Year to engage modern homesteaders.
42PT purchase intent for Kreamer Feed’s sub-brand, launched by Tractor Supply’s former Rookie of the Year to engage modern homesteaders.
Talk to us
Contact us to discuss how we can help you experience the full possibility of your brand.
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What happens next?
- One of our experts will look over your details and contact you.
- If needed, we’ll sign an NDA to keep the highest level of privacy.
- We'll schedule a discovery call to discuss your specific job to be done and how we can help drive your brand's growth.