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4 Habits for Staying on Top of Web Design.
We ain’t gonna lie; Web design is a competitive racket. If you want to say ahead of the game, you have to keep those tools sharp, stay the course, take no prisoners and adhere to numerous other clichés we can’t, at this moment, remember. In a way, the following rules apply to pretty much any…
Design
Did You Do Your Own Packaging? We Can Tell.
It may be cynical, but the quality, workmanship and usefulness of your product means, essentially, nothing. This is why no one except the most diehard of all hipsters will purchase your excellent product if you merely shove it into an uninteresting bag or box. It may cheap and easy to do that, but retail is…
Design
Product Packaging Guide: Glass vs. Plastic Packaging.
From an environmental perspective, it seems as though pitting glass against plastic would be like matching Muhammad Ali against a Bartlett pear. However, once one does a bit of research regarding the ecological impact of glass manufacture, that Bartlett pear might be less of a pear and more of a juicy and delicious Joe Frazier….
Design
Package Designer Guide: If Your Friends Jumped off a Bridge.
If your industry jumps off a bridge, will you jump too? …Yes, said the petulant child. In the design industry, it’s hard not to. Of course, it’s hard not to in any industry. When one business recognizes a successful marketing strategy/product/campaign, they instantly want to copy it. Remember when two films about the “friends with…
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Learn More About CPG product repositioning guide.