Types.
Design, More
Hand-Lettered Logo Design: Should we Ditch the Software?
Everything old is new again! Hand-lettering is swimming against the stream. Has the culture run out of ideas? Are we just endlessly recycling old styles, old music, old movies, and old TV shows because we don’t have a single innovative concept, or anything interesting to say? We don’t want to blame digital communications, but it…
Design, More
5 Trends in Web Design That Aren’t Totally Stupid
There are way too many web design trends these days that are completely, irredeemably idiotic. But here are 5 that aren’t. Oh, web design. With all of the crazy artists out there who realized going into graphic design was probably the only way to make an actual living, it’s no wonder that some websites have…
Design, More
RIP QR Codes: 5 Reasons QR Codes Died a Slow Death
Since QR Codes became a “thing,” packaging designers have tried to integrate them in all sorts of manner. We’re now several years into that experiment, so what’s the verdict? Are QR codes on packaging here to stay? Should they? For a brief moment in time, QR (quick response) codes were a huge digital marketing boon….
Design, More
Deck the Website Halls
How to make the most of the holiday rush and making sure your target market doesn’t forget (or get annoyed at) you. Many businesses, especially in the retail sector, like to decorate in the spirit of whatever season it is, and with good reason: to drive holiday sales. This is why you see stores with…
Subscribe to
Nice Package.
SmashBrand’s Nice Package: Stay current with our latest insights
Free Resource.
CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Download Whitepaper About CPG product repositioning guide.