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K.I.S.S. Web Design – Why Simple Choices Are Better

Some choices—choice of spouse, choice of political or religious affiliation, choice of Snooki or Honey Boo Boo—are embedded in the very fabric of our democracy. However, when we walk into a Walmart and find ourselves assaulted by entire aisles, 40 feet long, of nothing but different brands of shampoo, we frankly want to go home…

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SEO Scams To Watch Out For in 2026.

Quick Foreword: We can offer a unique point of view since we are a package design agency and not to offer SEO services. This article is based on our experience in hearing nightmare situations from our clients. We’ve written this to help our prospective CPG clients (or any company) avoid wasting money with SEO firms…

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Don’t Be Like Jimmy – Don’t Crowdsource Designs.

Gather ‘round and I’ll tell you a story about a man named James; a middle-aged, emotionally bankrupt man who only cares about finding a great deal. James is the owner of a medium-sized business, and although not entirely respected, he was at least thought to possess some aesthetic judgment. He did manage to dress himself…

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Summit Series moves next door to SmashBrand

There we were, a lonely team of design and tech guys frolicking in the crisp white powder and magisterial wilderness of Powder Mountain in Eden, Utah, when it was announced that Summit Series was building a 500-home village right-smack next door to us—the very first permanent resort in the US dedicated to the exchange of…

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

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