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Design, More
5 Signs You Need to Fire Your Logo Designer.
Any designer who tells you that logo creation is easy is clearly running their operation from the back of a Chevy Aveo. Logo design is more, much more, than coming up with a font and a mascot; it has to clearly communicate not only the message of the product, but also the brand in an…
Design, More
How to Attract Great Clients.
We think we get to work with some of the best clients on the planet. But it did not start out like that. For this article, I ask our designers to go back to when they were just starting out and really talk to me from that perspective. What advice would they give freelancers or…
Design, More
8 Reasons Clients Won’t Hire You Again.
Your designs are rock solid; your websites superb. Your packaging strategies unparalleled and your mother thinks you’re handsome. So, why haven’t your clients been calling? You may not be aware of this, but *shifts awkwardly* you are not well liked. There. It had to be said. Why, you ask? What difference should it make if…
Design, More
HTML 5 Explained……Quickly
HTML 5 is here! It has loads more syntactic features than the previous HTML incarnations, and it can handle video and graphical content without depending upon plugins and application programming interfaces! Isn’t that exciting? You don’t really care, do you? How, might you ask, will this benefit my design concept, my marketing strategy, or my…
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Learn More About CPG product repositioning guide.