Brand development that increases sales velocity, guaranteed.

Showing content about

More

Clear
Design, More

4 Ideas for Barcode Labels You Haven’t Thought Of.

No component of standard product packaging is as ubiquitous as those stripy black-and-white boxes we call barcodes. Not only are they irritating everywhere, but they’re also incredibly boring. Slapped onto every product and designed to speed up the checkout process at the point of sale, barcodes are both familiar and tiresome. There’s no getting around…

Design, More

Our Top 5 Design Industry Publication Picks.

We can’t stress the importance of maintaining an eagle eye on design trends, and we certainly do our best to stay in the loop. When we can find a moment to tear ourselves away from the Justin Bieber saga during our free time, we like to take a gander at the finer design industry blogs…

Design, More

Product Label Translation: How To Get It Right.

Any self-respecting label designer wants his label to “pop”; not only for the typography and the alluring color scheme but for the catchy phrasing of the product and brand names. However, when the label pops because it promises a “Magic Old Skin Remedy,” it might not have the consumer appeal the designer originally intended. Yes,…

Design, More

Is Your Website Ready For What’s To Come?

The digital landscape is rapidly evolving. As we approach 2024, digital marketing experts and web designers must anticipate the next wave of web design trends to stay ahead of the curve. Preparing websites for 2024 involves more than aesthetic changes; it requires integrating the latest in technology, analytics, and user experience. Beyond Screens: Embracing the…

Subscribe to
Nice Package.

SmashBrand’s Nice Package: Stay current with our latest insights

Free Resource.
CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Download Whitepaper About CPG product repositioning guide.