SNAAK Bar (Sports Nutrition Athletes Adults Kids) is a high performance energy bar made entirely from whole foods. Each flavor is a unique mix of fruits, nuts, berries, and crisps. SmashBrand was hired to design this new product line and the request was clear. They wanted something completely unique that would tell their brand story at a glance. Something that would stand out from the prolific array of bars on the grocery store aisles. Mission accomplished.