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by Kevin Smith
September 20, 2019

Cannabis Marketing and the Role of Packaging Design

We’ve worked developing some of the leading brands in the industry and without a doubt, it’s a good time to be a cannabis vendor. In […]

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by Kevin Smith
June 4, 2019

6 Packaging Design Trends Dominating 2019

Packaging design trends fall in and out of fashion. It was true 100 years ago, and it’s true today. But sometimes certain design trends transcend […]

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by Kevin Smith
April 24, 2019

Consumer Testing Product Names to Increase Sales

In the past, we’ve discussed how to structure your packaging design for maximum shelf appeal, and how to leverage your packaging to be more engaging. […]

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by Monika Cascone
April 8, 2019

4 Simple Strategies for Engaging Customers With Packaging

Your product’s packaging can make or break a sale. If your packaging is engaging, polished, and attractive, it’s an easy way to differentiate yourself from […]

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by Michael Keplinger
March 26, 2019

Understanding Package Design Testing for CPG Brands

Packaging is the face of your product. It’s a key driver of sales in retail environments and acts as a chief way to differentiate yourself […]

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by Monika Cascone
March 4, 2019

4 Millennial Packaging Design Tips for Customer Engagement

Millennials (born roughly between 1980 and 2000) represent one of the biggest markets for CPG manufacturers. With nearly $200 billion in total spending power, it […]

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by Kevin Smith
February 19, 2019

CBD Package Design and Labeling Tips

The legal cannabis market is expected to reach $57 billion by 2027, and companies of all kinds are desperate to capitalize on the trend. Cannabidiol […]

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by Kevin Smith
January 27, 2019

3 Crucial Millennial CPG Trends to Know

When brands start doing market research and analyzing populations to learn how to better reach their customers, they all reach the same conclusion: Millennials are […]

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by Monika Cascone
January 2, 2019

Flexography vs. Lithography vs. Digital Printing: A Primer on Commercial Printing

Who’s Flexo? What’s a Litho? If you’re confused about the different printing methods available to business owners, you’ve come to the right place. Commercial printing […]

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by Kevin Smith
November 26, 2018

Understanding CPG Market Research

Market research may seem like a concept that few brands understand, but make no mistake, CPG market research is key to a brands success. We […]

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