A Smashing Story
What do you get when you take 3 of the most dominant, creative and successful leaders in their respective industries and let them loose in the brand world? You get a bunch of very scared design firms and a stampede of drooling clients trying to get first in line as the doors of SmashBrand open wide.
Now, I know what your thinking. That is one hell of a statement to make and yes your are correct. Let me be the first to tell you that we do not say that lightly or without complete confidence in our abilities. SmashBrand wants projects that scare the sh*t out of other design firms. Give us the hardest, most challenging creative briefs or better yet. Don't give us anything. Let us Smash your Brand and then rebuild an invincible one.
Meet SmashTeam
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Kevin Smith
Business Mastermind
Kevin Smith has that rare combination of creativity, skill, and acumen for which businesses clamor.
A deeply driven, marketing mastermind, he has a proven and respected head for developing and driving lucrative brands through market strategies. Using his innate insight, Kevin formulates unique ideas and brings concepts to reality, giving him an obvious and substantial edge over all those "me too" companies so overly abundant in today's marketing sector. Because Kevin's creativity is always on, he is constantly delivering unbeatable marketing approaches that set him apart from his competition.
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Matthew Beverly
Creative Force
Matthew Beverly is a creative force that can manifest mindblowing concepts, visuals and ideas in any medium that is needed.
As one of the founding partners of SmashBrand LLC Matthew is the man to speak to when it comes to creative direction, concept development or anything for that matter. A hardcore content and media junkie Matthew consumes anything he can get his hands or eyes on to further his skills, perspective and knowledge. With an incredible ability to see new and interesting solutions to design, web and marketing problems he is always bringing that fresh energy that is infectious and gets the crew going.
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Ken Kraynak
Marketing Guru
Ken Kraynak has that unique ability to paint any canvas rich with words:
High impact and emotionally powerful words that leave consumers saying, "I have to have that NOW!" A highly self-motivated individual and verbally artistic in his communication, Ken infuses concepts with life from the ground level up, making even the most difficult concepts easily comprehendible and appealing to his audience. With Ken's skill in creative and proven copy writing strategies, he is able to deliver innovative content and unique marketing strategies that instantly capture audiences and drive sales.
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The Smash Philosophy
- If its broken, fix what broke it. Don't patch it up and call it NEW.
- Honesty, Quality & Value speak louder than any color, font or gimmick
- The more perspectives you have, the closer to the truth you are
- Quality over quantity
- Everyday a child shows us who the real students are and who the masters are.
- Communication is the key to all good brands.
- Great copy makes a brand last. A powerful image lasts a lifetime.
- Whatever you put online stays online. Think twice, proof thrice. Then run it by someone else.
- Channel the positive, and smash the negative
- Our work will speak louder than we ever will
- Your success is our success.
The Smash Method
SmashBrand always believes in smashing things first.
Now before you think we have anger management issues let me explain.
You can't build very high on a weak foundation -
Before any new ideas, designs or plans can be put on the table you must analyzes what you have. We deconstruct, compare and identify any weakness in your brand, product line or business first, before we start building on it.
A strong core keeps you upright while others fall by the wayside -
Developing a tight, strong core brand and product line is key to taking market share and keeping it. Our team can make you . .
Looking good gets you noticed -
You can have the best product in the world, but if you look like crap no one will ever pick it up to find out. Our elite team of creative artists are some of the top in the industry with a skill set second to none. We only invite the cream of the graphics world into the fold at SmashBrand and we challenge anyone to stand pixel to pixel with what we can output.
Staying Lean & Mean -
Okay so now you are Lean & Mean, but if you don't maintain your brand, your won't last. SmashBrand is devoted to your success and your ability to stay on top. That is why we understand the crucial importance of running lean and efficient. We have multiple channels, connections and expertise to guide you on your way to the top and keep you there.
